At yesterday’s ZenaCamp in Genova, I gave a presentation on the main issues that are frequently encountered when creating sites for an international audience:
- Language
- Accented Characters and Symbols
- Language Variants
- Culture
A particular focus was made on user issues, such as providing a page in the right language to a site visitor while allowing them to override the choice – and remembering their choice upon successive site visits.
Search engine optimization was also discussed as there are several techniques which can be used to help search engines correctly identify a web page’s language.
If you’d like a copy of the presentation, please contact me.
Gianfranco Chicco captured several happy campers right after lunch!
Similar Posts:
- Blog statistics with BlogBabel at ZenaCamp in Genoa, Italy
- UK and US English Dialect Considerations for Site Internationalization
- How to Specify an HTML Web Document Language for good SEO
- Web Text Search is Hard. Image indexing is even harder. Just ask Cuil.
- Search engine optimization for websites in multiple languages
Registration is now open for the next SEO Course (May 14 and 15) and Google Analytics Course (May 9 and 10) in Milan. Don’t miss the opportunity!
Sean Carlos is a web marketing consultant & teacher, assisting companies with their Search (SEO + PPC = SEM), Social Media & Digital Media Measurement strategies. Sean first worked with text indexing in 1990 in a project for the Los Angeles County Museum of Art. Since then he worked for Hewlett-Packard Consulting and later as IT Manager of a real estate website before founding Antezeta in 2006. Sean is an 
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